Try a Clerihew
Do you know Clerihew? No, it’s not a brand or a company or an author of a marketing book. A clerihew is a four-line poem that pokes fun at the famous. It was invented by a British writer named Edmund Clerihew Bentley (1875 – 1956) and hence the name.
Clerihew’s mini verses have three rules:
- They rhyme aabb
- They are about a celebrity named in the first line
- And they have no meter
Here is an example that should explain what Clerihew is and how the rules apply.
Actor Harrison Ford
Was feeling extraordinarily bored
So he grabbed his hat and picked up his bones
And starred in yet another Indiana Jones
Now, why am I talking about Clerihews? I just wanted to introduce this interesting concept so you can try your hand at it. To get you started here is one from me.
A mobile brand called Airtel
Decided to do something fatal
They ventured into DTH under the same name
And realized they were playing a losing game